Dudley Residences

Development Advisory & Project Management Interventions

• Reassessment of Site Orientation and Connectivity

A design review identified the rear frontage along Waterway Drive, previously disconnected by a retaining wall and level change, as a high-value interface.

Establishing a physical and visual linkage to this frontage integrates the project with an upmarket residential precinct and heritage landscape, enhancing urban legibility, accessibility, and property value uplift.

• Product Rationalisation and Unit Standardisation

The residential mix of 1, 2 and 3-bedroom apartments was retained but recalibrated through regional market benchmarking. Unit typologies were standardised for efficiency, optimising NIA to GFA ratios and aligning internal component sizing (living, kitchen, service cores) with local absorption trends.

The 1-bedroom unit, representing the highest market demand, was prioritised to maximise revenue yield per square foot.

• Phased Development Strategy

The revised masterplan enables modular phasing to facilitate sequential construction, early cashflow generation, and risk containment. This approach allows market-responsive delivery while synchronising with infrastructure availability and funding tranches.

• Optimised Unit Orientation and View Corridors

Each residential cluster was reoriented to capture views towards landscaped courtyards and canal-side greenways, enhancing environmental performance, daylighting, and sale value differentiation across unit types.

Technical Outcomes

• Improved development viability through efficient unit planning and phase structuring.
• Reorientation of the project towards a more family-friendly and upscale residential neighborhood to improve project’s residential outlook & viability.
• Enhanced market absorption and investor appeal through standardisation and product zoning.
• Strengthened ESG credentials via brownfield regeneration and public-realm connectivity.
• Compliance with local planning frameworks and housing policy objectives.